May 7, 2019 | Tuesday Morning Commentary
Last month, I wrote a Tuesday Morning Commentary on sales statistics and how they can be helpful in making you more successful in sales. From that TMC, I received a ton of feedback on how helpful those stats were, and in some cases, how eye-opening. Many folks asked...
Apr 30, 2019 | Tuesday Morning Commentary
What we do in the sponsorship industry is not rocket science or open-heart surgery. Whether we are buying, selling, managing, advising, or fulfilling on sponsorships, it isn’t that complicated—and no one will die if we make a small error. But sometimes we make things...
Apr 23, 2019 | Tuesday Morning Commentary
Last month I was working with a new client. They had a pretty “hot shot” sponsorship person. He “knew everyone” in town and was “well connected”. He had just closed a couple of big deals and he was “the employee of the month” two months in a row. He was the superstar....
Apr 16, 2019 | Tuesday Morning Commentary
Do you have any elephants in the rooms of your organization? Are there issues that that are big, but for some reason, you are just ignoring? If so, you are not alone. In fact, just about every client we have has at least one elephant in the room. For each scenario,...
Apr 9, 2019 | Tuesday Morning Commentary
We are all salespeople. Like it or not, we are selling every day all day—from convincing our kids what to wear (or not wear) to school today to selling yourself that the steak looks really good, but I know I should be eating a salad, or buying one new outfit over...
