Our very own Chris Reed presents SPONSORSHIP 101 on Wednesday, March 25 at 8:30am! Here is his session description:
So you’re considering sponsorship as a revenue stream. What’s involved in building a sponsorship program? What level of revenue might result? What are the tax implications? Drawing from work with blue chip clients and communities across the country, this session will define what sponsorship is—and what it isn’t. Learn how sponsorship differs from philanthropy, and discover the fundamental steps required to build a robust sponsorship program. We’ll also discuss trends in sponsorship and review research commissioned for Canadian consumers that reveals changing attitudes to sponsorship within communities.
DON’T MISS OUT! Click on the link to register today!