Corporate Mission and Profile

The Partnership Group – Sponsorship Specialists is a dynamic company that develops innovative sponsorship programs for corporations, not-for-profits, sports organizations, and government agencies. The company is highly specialized and is seen as a leader in this rapidly growing sector.

Our mission is to provide our clients with a unique sponsorship proposition that is tailored to meet their particular needs; this proposition will produce results that deliver a measurable return on investment.

Our guiding principles are those of the Rotary Four Way Test.

1. Is it the TRUTH?
2. Is it FAIR to all concerned?
3. Will it build GOODWILL and BETTER FRIENDSHIPS?
4. Will it be BENEFICIAL to all concerned?

The Partnership Group has developed a unique approach to program development. Each sponsorship strategy is custom-created to meet a client's identified needs. The company is in the process of growing its reputation within the sponsorship industry by “thinking outside of the box” in creating programs that bring measurable outcomes and by producing tangible results for its clients.

While the company's primary business activities are focused in Saskatchewan, British Columbia and Alberta, the Partnership Group also delivers services in other parts of Canada and in the USA. The Partnership Group was founded in 2001 by sponsorship specialist Brent Barootes, and has its head office located in Calgary, Alberta.