Strategic Review of Existing Sponsorship Programs:

Many sponsors are seeking a review of their sponsorship programs. This service by the Partnership Group delivers an overall review of the company's existing sponsorship program. It assesses their overall commitments or selected sponsorships. Through this process the agreements will be value assessed to determine the overall value in real market terms of the program or programs versus their present investment. In addition recommendations are made in regards to how to increase the return on investment through leveraging the agreement, through activation ideas and the benefits presently being provided by the sponsored property or properties.

This is a very valuable exercise for any sponsor, large or small to undertake. The investment for this service varies on the number of programs engaged, the complexity of the sponsorship(s) and other mitigating factors. As a result the investment can vary anywhere from $5,000.00 for a one simple program audit to $65,000.00 or more for multiple sponsorship program reviews plus applicable travel expenses.