Welcome to the 2012 SMCC Western Sponsorship Congress™

With over $1.5 BILLION invested in sponsorship in Canada, are you a PROPERTY looking to improve on your recipe for success in securing sponsors? Are you a company, business or marketing agency representing a SPONSOR needing to get your ROI when it comes to investing in a sponsorship opportunity?

Whether you're seeking or spending sponsorship dollars, the SMCC Western Sponsorship Congress™ is where you need to be on Oct 16 & 17 to Get in the Game.

Featured this year will be:

  • 35+ Workshop Presenters
  • Keynote Address on the State of the Industry for 2012 and Projections for 2013
  • Five Minute Pitch™ - Panel Discussion
  • Discovery Session - Panel Discussion
  • ROI Measurement Panel Discussion
  • Releasing of the 2012 Canadian Consumer Sponsorship Ranking Research and Study
  • Networking Opportunities with Leaders in the Industry

In Attendance: Properties, Sponsors, Corporations, Events, Businesses, Marketing + Communications Agencies and more.

For all the details, click on the tabs above or REGISTER NOW

Why SMCC Western Sponsorship Congress?

What is the SMCC Western Sponsorship Congress™?

Since 2005, the SMCC Western Sponsorship Congress™ has provided professional development and networking opportunities that have focused on a range of sponsorship related topics from inventory development, prospecting, branding, designing proposals, technology, communications, case studies and insights from properties and corporate sponsors.

This two day conference - held annually in October in Calgary, Alberta - is one of the largest sponsorship focused events in Canada.

The Congress hosts 250 registered delegates and speakers from across North America. They represent a cross section of corporations and small businesses that invest in sponsorship, non-profits and charities, sports organizations (professional and amateur), all levels of government and advertising, communications, public relations and sponsorship agencies.

Click Here to View the
2011 Western Sponsorship Congress Site


View more pictures from 2010

Who Can Benefit From This Event?

  • Any organization (non-profit, association, charity, government agency or sport organization) who sells sponsorships to events, conferences, their overall property, galas, golf tournaments.
  • Advertising, communications, sponsorship and public relations agencies staff dealing with planning, execution, buying, measurement or fulfillment of sponsorship on behalf of clients.
  • Attendees may be development officers, business development personnel, salespeople, executive directors, board members, committee members or anyone involved in the sponsorship side of fundraising.
  • Any organization that is seeking to determine the real value of their sponsorship assets
  • Any organization that would like to increase revenues and secure longer term sponsors
  • Municipal, provincial, state, federal governments, school boards and government properties including fire, EMS, parks and recreation
  • Sports organizations (local team, high school team, associations, leagues, tournaments, professional sports organization)
  • Not-for-profit organizations
  • Charities
  • Member associations
  • Chambers of Commerce
  • Tourism and Trade Councils
  • Venues (private and public)
  • Events and Festivals
  • Education institutions
  • Trade and consumer shows
Click here to view past presenters, topics, commendations and attendee organizations