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John Windwick

Financial Services and Brand Sponsor Advisor

John Windwick, MBA, is a seasoned banker with 36 years of experience and deep community ties. He joined his current employer in August 1999 and currently serves as Vice President, Community Initiatives (Sponsorship and Event Experiences).

John leads a dedicated team of sponsorship and event management specialists who deliver programming across Alberta, British Columbia, and Saskatchewan.
ATB’s sponsorship portfolio is diverse, encompassing small, one-off events and larger signature programs such as The Edmonton Fringe Festival, Calgary Folkfest, Lethbridge Dragon Boat Festival, and the Canadian Finals Rodeo.

John is an active community volunteer, having held past leadership roles as chair of organizations including Hockey Alberta Foundation, Edmonton Northlands, Edmonton Rodeo Cowboy Benevolent Foundation, and PGA Tour America’s Canadian Tour. He also served as a past Commissioner of the Canadian Finals Rodeo for 9 years.

With deep roots in both Edmonton and Calgary, a passion for sport and community, John brings extensive expertise and insight into effective sponsorship proposals. Having been actively involved in the sponsorship community since graduating from the University of Alberta, he offers a comprehensive understanding of both sides of brand and sponsor perspectives.