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Partnership Group – Sponsorship Specialists® Anniversary

Earlier this month… actually Sunday September 6 on the long weekend… we turned 25 years old. We were incorporated in 2001, just days before 9/11.  It has been an amazing 25 year run and looking forward to decades more! We started to look back, a few people have asked me what our greatest accomplishment has […]

Earlier this month… actually Sunday September 6 on the long weekend… we turned 25 years old. We were incorporated in 2001, just days before 9/11.  It has been an amazing 25 year run and looking forward to decades more!

We started to look back, a few people have asked me what our greatest accomplishment has been over the past 25 years. It was an easy answer. Our greatest accomplishment is the partnerships and trust we have developed over the past 25 years. We have created meaningful relationships and trust between our clients and ourselves as well as between our clients and their partners. These are our successes… lasting partnerships. And we believe that those lasting partnerships have evolved into amazing possibilities with even more to come.

So, starting this month and for the next year we are going to celebrate this 25 year milestone and look forward to you being a part of that from reading this TMC to new products, to free products to a community contribution and give back goal of over $250,000. We will look back; we will look inward and all around us. Then we will share with you as we look ahead and focus on what is next for our part, present and future clients and partners.

Through this next year we hope to launch new and improved products like a fully refreshed website that you can go to now.  New features, a 25th Anniversary hub for access to free tools and products, a calendar of events for the industry as a “go to” site to learn about sponsorship sector training and professional development from everyone and anyone. There will be lots of story telling and sharing as well on the site.

And finally, over the next 12 months we hope to launch a 12 episode / 36+ module series of online training, an updated publication of Reality Check bringing it 100% up to date with the changing trends and issues and all available in print, audio and virtual. We will launch a user friendly valuation tool that will allow you to economically access the values of any or all your sponsorship assets within your organization online. Just log in, enter metrics like visibility and traffic numbers and in less than a few days your valuation report will arrive in your inbox. No talking to consultants (unless you want…), just enter the data, pick the assets you want valued and voila… it is there… all through hoona – the sponsorship calculator. And so much more coming to your fingertips.

For over 25 years the Tuesday Morning Commentary has been published… once a big newsletter format, then about 20 years ago it morphed into this editorial blog posting / email format. Thank you for reading all these years and thank you also from making us here at the Partnership Group – Sponsorship Specialists® such a success and our clients successful over the last 25 years. We are excited to launch into an even more exciting organization to support you and the industry with content, products and tools. From the bottom of my heart and our entire team… Thank you!

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