Strong sponsorship programs don’t happen by accident
Building sustainable sponsorship revenue requires the right strategy, tools and knowledge to identify what you have to offer, communicate its value, connect with the right sponsors and build partnerships that last.
Our Ready-to-Go Property Solutions give you access to proven tools, resources, training and expertise designed to help you strengthen your sponsorship program and create more value for both your organization and your partners.
Explore our Ready-to-Go Solutions and find the support to build stronger partnerships—and greater sponsorship potential.
Sponsorship Products
Policy Development
A strong sponsorship policy protects your organization, keeps decision-making consistent, and reduces internal friction.
Strategy Development
Who to Target, What to Offer, How to Sell, and How to Deliver.
Summit Services
A sponsor summit is one of the most powerful ways to align your partners, showcase value, and create momentum for future collaboration.
Mentoring Programs
Structured development for sponsorship professionals at every stage of their career.
The Sponsorship Playbook
What If You Knew Exactly Who to Approach for Sponsorship?
Inventory Asset Valuation
Know what you have. Understand what it’s worth. Put it to work.
Propella
The Sponsorship Proposal Assistant. Writing sponsorship proposals takes time. Propella helps you structure them properly — faster.
Advisory & Retainer Programs
Sometimes you don’t need a project. You need experienced guidance that is available when you need it.
hoona: The Sponsorship Calculator
hoona provides impression-based sponsorship valuations without the cost of a full consulting or IAV engagement.
Naming Rights Valuation
Need a clear market value for one naming right — without a full inventory project?
Sponsorship Audits
A sponsorship program can look fine on paper and still underperform in practice.