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Live, Small-Group Development

The Sponsorship Academy is a structured, four-part live learning experience designed to develop sponsorship professionals from foundational knowledge to advanced leadership.

Each course runs independently, but together they form a complete pathway.

  • Small group format (maximum 10 participants).
  • Hands-on exercises.
  • Direct consulting support.

Coming Soon

The Partnership Group - Sponsorship Specialists are a trusted partner in evaluating and
securing naming rights and sponsorship opportunities. Their team provides clear, strategic
guidance that maximizes value and alignment with our brand and community priorities.

We would highly recommend the Partnership Group to any organization looking to elevate
its sponsorship approach and overall brand.

5

Sarah Fedorchuk

Vice President, Government & Public Affairs
The Mosaic Company

Sponsorship Courses
Building the Foundation of Your Sponsorship Program
$

Participants leave with clarity on what their organization has to offer and how to position it confidently.

Turning Value into Partnerships
$

Once assets are defined and valued, this program focuses on execution.

Advanced Sponsorship Strategy
$

This program moves beyond selling into influence, negotiation, and relationship management.

Sponsorship Leadership & Execution
$

Designed for professionals stepping into leadership roles or managing teams.

How it Works

Each course stands on its own.

$

Complete all four and build a full-year development pathway that strengthens:

  • Confidence
  • Structure
  • Execution
  • Leadership

Wherever you are in your sponsorship career, there’s a clear next step.

Coming Soon