Dec 10, 2013 | Naming Rights, Tuesday Morning Commentary
There has been lots of activity around sponsorship naming rights and sports marketing in the past twelve months or so. John Vidalin and his team at the San Francisco 49ers were able to secure LEVIS for the naming of their new stadium in Santa Clara. The Ottawa...
Sep 16, 2013 | Naming Rights, Sponsorship Update (in the news!)
Meridian Credit Union will get the naming rights to St. Catharines’ downtown, multi-purpose $50 million facility. The contract is a 15-year agreement at $200,000 a year. Meridian then as an option to renew for an additional 10 years at with a 2% compounded...
May 29, 2013 | Naming Rights, Sponsorship Update (in the news!)
What’s in a name? For the Kamloops Sports Council, it’s cash to go toward fundraising required to host tournaments. For $15,000 to $25,000 a year, with a three to five-year commitment, sponsors can have their name on the ice and a Zamboni at the McArthur...
May 9, 2013 | Naming Rights, Sponsorship Update (in the news!)
Yesterday Levi Strauss & Co. announced that it will present the Santa Clara Stadium Authority, the future home of the San Francisco 49ers Football Club a proposal for a 20-year, $220 million naming rights agreement for ”Levi’s® Stadium”. The apparel company is...