Leadership and Innovation

Last week a new standard in promotional opportunities was set with a $700,000 promotional prize program for a conference. At the closing of the 2012 Sponsorship Marketing Council of Canada’s (SMCC) Western Sponsorship Congress™, Brent Barootes, president and CEO of...

Sportcology – Canadian Sponsorship Landscape Study

Now available: October 6th , 2012 episode of “Sportcology with Olympian Jungle Jim Hunter” and Sponsorship Marketing on the FAN 960 hosted by Jungle Jim Hunter, featuring Brent Barootes of the Partnership Group – Sponsorship Specialists™. October 6th, 2012 Show Notes...

Sportcology – How to Pitch Your Sponsorship Idea

Now available: The September 29th , 2012 episode of “Sportcology with Olympian Jungle Jim Hunter” and Sponsorship Marketing on the FAN 960 hosted by Jungle Jim Hunter, featuring Brent Barootes of the Partnership Group – Sponsorship Specialists™. September 29th, 2012...

Sportcology – SMCC Western Sponsorship Congress

Now available: The September 22nd , 2012 episode of “Sportcology with Olympian Jungle Jim Hunter” and Sponsorship Marketing on the FAN 960 hosted by Jungle Jim Hunter, featuring Brent Barootes of the Partnership Group – Sponsorship Specialists™. September 22nd, 2012...

Sportcology – Advertising vs Sponsorship

Now available: The September 15th , 2012 episode of “Sportcology with Olympian Jungle Jim Hunter” and Sponsorship Marketing on the FAN 960 hosted by Jungle Jim Hunter, featuring Brent Barootes of the Partnership Group – Sponsorship Specialists™. September 15th, 2012...