CAMA 2015 Session Recap | Brent Barootes | Municipal Sponsorship Overview
CAMA 2015 Gary Dewar | City of Edmonton Perspective on Municipal Sponsorship
Gary Dewar is a Municipal Sector Advisor to the Partnership Group – Sponsorship Specialists
THE PERFECT PITCH: Selling Your Story Effectively to Sponsors
This fun session a la Dragon’s Den featured sellers pitching, sponsors spending and audience participation! The unique format created a mock “pitch and buy” session where each seller had five minutes to present their case and pitch why a sponsor should invest in their event or other arts/cultural “property.” Each of these industry leading professionals decided how they will spend a $50,000 mock budget they had to allocate. Once all of the industry leaders had their say, the floor was open to the audience for an opportunity to ask any panel member questions, make comments or gain further details. The session was hosted by Brent Barootes, Partnership Group – Sponsorship SpecialistsTM and was followed by a Q&A and a talk back.
– Barry Avrich, Partner, BT/A
– Paul Joliat, Vice President, Philanthropy and Integrated Sponsorships, Sun Life Financial
– Kathie Arychuk, Senior Manager, CSR & Community Investment, ATB Financial