The Stanley Cup finals are upon us. They begin Thursday. Something new this year is the localized “rotating” boards. Digital signage has taken another leap. For those of you who don’t watch HNIC (Hockey Night in Canada) or other broadcasts, the “rink boards” have...

Today, I am moderating a panel at the CAMA (Canadian Association of Municipal Administrators) Conference in Deerhurst, Ontario. This event is for city managers and chief administrative officers (CAOs) from across the country. As you are aware, our local towns, cities...

Life exists in stages. We move from stage to stage—public school to high school to university or college, or right to full-time employment. There may be some travel in there. Then there is career development, marriage, and children with their public, high school and...

If I hear the term “purpose driven companies” one more time, I think I am going to puke. People use this term as though they have coined a new phrase. They speak to it as though it is a newfound existence, something that companies of today are shifting to, or have...

In the sponsorship world, we often use the word “brand” interchangeably with “sponsor” or “corporate.” We mean “that company,” which typically is a big-name brand! This week, I thought I would look at what a brand or branding really is. In March, I delivered an...