Tomorrow is World Creativity and Innovation Day as declared by the UN. This day seeks to raise awareness about the role of creativity and innovation in human development. It encourages everyone to think outside the box. It aims to inspire innovative ideas and new ways...

Back in late February, I wrote a TMC called “Advice for Your Child.” Because the response was so great, I reached out to a few other friends and asked if they had any “earth shattering and profound advice” that they have given their children. They all said they had...

Are you a good manager or do you work for one? There is management of people and management of product. I used to regard my account list as a major management role. I had to manage the people that represented the clients (who are all different) as well as the folks...

As I grow older I, feel less inclined to impress people. When I was younger, I wanted to impress the coach, the girl at the bar, the boss, or potential boss. I thought it was important to impress people so that I could be engaged with them and then help them. If I...

A lot has happened in the last 12 months. No need to remind you that it was about this time last year when a global pandemic was declared. This week, I want to look at one specific area—sport marketing. Sport marketing has always been the workhorse of the sponsorship...