Oct 23, 2014 | Sponsorship Update (in the news!)
SCENE, Canada’s fastest growing loyalty program with six million members, recently announced sports and active lifestyle retailer, Sport Chek, as its first long-term strategic marketing partner. SCENE is a joint venture between Cineplex Entertainment and...
Jul 2, 2014 | Sponsorship Update (in the news!)
Canada’s third-largest bank Scotiabank will take the naming rights to the Halifax Metro Centre after reaching an agreement with Halifax city officials. The multi-purpose venue, which has a capacity of up to 13,000 and opened in 1978, will be renamed as the...
Sep 19, 2013 | Sponsorship Update (in the news!)
The Hamilton Tiger-Cats recently announced several major multi-year partnerships at Tim Hortons Field, the future home of the Ticats set to open in 2014. The Ticats announced Founding Partnerships with Scotiabank, Molson Coors, Pioneer Energy, and Premier...
Dec 19, 2012 | Sponsorship Update (in the news!)
Earlier this month Scarborough’s Parkwood Major Atom Selects received an unforgettable surprise when the iconic Stanley Cup® was brought into the team dressing room just before their practice began. “The Stanley Cup is the most revered trophy in...
