Great focus has been placed recently on marathons, triathlons and other endurance sports and how participation rates have increased greatly. In this month’s SPONSORIUM Report these events and their sponsorship rights fees are examined, which indicates they are reaching levels not previously seen.
The Report also measures corporate donations and grants, and is published monthly by SPONSORIUM International, the world’s leading Sponsorship and Community Investment management software provider. From the Community Investment industry the June edition of the report explored Score of Activity compared to corporate/brand objectives.
“This month, the real insights from a very popular and growing sector of endurance sports, will be eye-opening for many brands. There are sizable shifts taking place in Running, Biking, and Combo sports that companies need to pay attention to. Most glaring is that this information really is the actual statistical performance of these industries,” said Seth Leeds, Head of Strategic Development, Americas and Editor, SPONSORIUM Report.
The SPONSORIUM Report publishes data and insights globally, as well as regionally for many countries including the United States, Europe, and Canada, to improve benchmarking ability in the Sponsorship and Community Investment industries.
Download your free copy of June’s SPONSORIUM Report.