Sportcology – Sponsorship Activation Part 2

Now available: The November 16, 2013 episode of “Sportcology with Olympian Jungle Jim Hunter” and Sponsorship Marketing on the FAN 960 hosted by Jungle Jim Hunter, featuring Seamus O’Keefe of the Partnership Group – Sponsorship Specialists™.

November 16, 2013 Show Notes (topics discussed)

  • How activation takes sponsorship to another level
  • Examples of good and not-so-good activation plans

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