FOMO

FOMO

Do you suffer from FOMO? (Fear of Missing Out) syndrome? It seems to be a big thing now that it has a name/acronym! But in all reality, it has always been around, and it can be stressful and overwhelming. No one, in our industry or any industry, or in personal life...
Being Thankful

Being Thankful

Yesterday was Canadian Thanksgiving. As Canadians, we have a great deal to be thankful for.  I am most grateful for my family and the ongoing support they give me every day.  I am also thankful for all the clients that have allowed us to serve and assist them with...
Solutions Versus Product

Solutions Versus Product

If you want to sell product, get a job at a car dealership or a packaged goods company. The sponsorship marketing industry is a solutions, sales, consultative sell industry. I cannot tell you how often I have to repeat this: In the sponsorship world we provide...
The Lighter Side of Life

The Lighter Side of Life

Wisdom comes from many sources. For some, it comes from the Bible, the Torah, the Koran, or other religious document. For others, it may come from historical figures, or modern day leaders, heroes, and icons. And for many, it comes from all of these sources. I fit...
Staring Over and Over Again

Staring Over and Over Again

Today is my birthday. I am 62 years old. Since the age of 12, I have lived with family, with roommates, by myself, and with my wife, and with my wife and daughter. I have had 22 different mailing addresses in those 50 years. I have lived in 14 municipalities (some of...
The Power of Anger

The Power of Anger

Wow! If only we could harness the energy we expend on anger. I see people get angry, I mean really angry sometimes when they lose an account, a proposal gets rejected, they lose their job, or an activation goes south. Often there is blaming. It seems it is always...