Sep 4, 2012 | Tuesday Morning Commentary, Weekly Commentary
The sponsorship, sport marketing, and sponsorship marketing game is one of stamina and relationships. When you do good work and provide value for clients, you get referrals. When you do poor work, it comes back to haunt you. After having written three years of these...
Aug 31, 2010 | Tuesday Morning Commentary, Weekly Commentary
Next Tuesday we will be in September. Labour Day will be past. For me this is a milestone. It has nothing to do with the summer being over or the fact that I was able to shed my 18 hour work days for a few weeks to focus on family and friends (though it probably...