May 17, 2012 | Naming Rights
Details became clearer Wednesday on what the new home for the National Hockey League’s Edmonton Oilers would look like. But the question of how much it would cost and who would pay remained as fuzzy as ever. Architects unveiled for city councillors design sketches and...
May 3, 2012 | Sponsorship Update (in the news!)
As reported by Sean Pasternak at Bloomberg Business Week yesterday, Scotiabank has again showed their ownership of hockey in Canada. Asked whether he’s a fan of hockey, Canada’s national pastime, Bank of Nova Scotia Chief Executive Officer Richard Waugh reached into...
Jul 26, 2011 | Sports, Tuesday Morning Commentary, Weekly Commentary
The deals are done! Winnipeg has come back into the NHL fold and now hosts a team once again. They sold out their seasons tickets in seven minutes! On the outside, it is a fairy tale story, in my opinion. Underneath though, it was great business acumen and an...
Jun 20, 2011 | Naming Rights
Late last week Winnipeg’s new NHL team made an announcement about a but it wasn’t quite what the masses have been waiting on. True North’s downtown arena will continue to be called MTS Centre until at least 2021, when the telecommunications company...
